Marketing and Social Psychology Insights That Change How You Grow
Explore articles that break down human behavior, motivation, and decision making while giving you practical marketing strategies you can use right now.
How the Mind Uses Mental Shortcuts to Efficiently Process Information: Adaptive Resolution Theory
Adaptive Resolution Theory – Full Explanation Humans use cognitive compression in everyday life to navigate their environment efficiently, similar to data compression in computing. Operating on low-resolution rendering due to limited bandwidth (bounded rationality),...
The Simulacrum Theory of Digital Engagement: Understanding the Impact of Automated Digital Interactions
Introduction In today’s digital landscape, distinguishing between genuine human interactions and artificial engagements has become increasingly challenging. The Simulacrum Theory of Digital Engagement offers a framework to understand how Automated Digital...
Unified Self Adaptation Theory (USAT)
In an age where digital landscapes are as rich and complex as the physical world we inhabit, the nature of self and identity undergoes profound transformations. The Unified Self Adaptation Theory (USAT) emerges as a groundbreaking framework, positing a revolutionary...
Key Aspects of Digital Engagement in Digital Marketing
In the realm of digital marketing, the key to success often lies in understanding the subtle, unspoken rules of audience engagement. Drawing from Erving Goffman's insightful exploration of behavior in public spaces, we can uncover valuable lessons for presenting...
These Coronavirus Research Studies Are Flawed & We’re Making Decisions Without Reliable Data & Stats
Misinformation And Hysteria: A Critical Analysis Of Coronavirus Studies Have you heard that the coronavirus can have a 14 day incubation period? I have to and when I first heard it I was immediately skeptical given my prior experience with research and what I know...